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Forecasting Inventory for Seasonal or Event-Driven Demand
Seasonal or event-driven demand doesn’t have to lead to stock shortages, rush orders, or waste. Here’s how multi-site organizations can forecast accurately and be ready before the surge hits.

Article written by
Dan Koukol
Why Forecasting Matters for Multi-Site Operations
Some inventory needs are steady year-round — but many industries face predictable spikes. For manufacturers, that might mean gearing up for a seasonal production surge. For public safety, it could be wildfire season or winter storm readiness. In retail or hospitality, it’s often the holiday rush.
When demand ramps up, you either have stock ready or you scramble to find it — and scrambling usually means higher costs, slower delivery, and missed opportunities.
The Challenges of Forecasting Across Sites
Effective forecasting isn’t just about looking at last year’s totals. In multi-site operations, you have to account for:
Regional demand differences that may not follow the same pattern.
Supplier lead times that vary by product or vendor.
Storage capacity limits at certain locations.
Transfer delays between sites.
Even with the right overall quantity, getting the right stock to the right place at the right time is a separate challenge.
Common Pitfalls
Over-reliance on gut feeling — local managers ordering “just in case,” which can create waste.
Single-site planning — each location ordering in isolation instead of coordinating.
No lead time buffer — placing orders too late to meet peak demand.
Better Forecasting Practices for Multi-Site Organizations
Tools designed for multi-location inventory management can make forecasting more precise by combining historical trends, real-time counts, and site-specific patterns. Features to look for include:
Historical consumption analysis by SKU, site, and season.
Automated alerts before predicted shortages occur.
Cross-site balancing to shift stock rather than buying more.
Supplier lead time tracking based on actual performance.
Scenario planning to test different demand outcomes.
Tips for Building a Seasonal Forecast Without Specialized Software
Review historical usage over at least the past two years.
Identify which SKUs are most impacted by seasonality or events.
Factor in supplier lead times and shipping constraints.
Coordinate with all sites to align ordering windows.
Why It Matters Now
Seasonal or event-driven demand will always bring pressure, but it doesn’t have to create chaos. The most resilient organizations prepare in advance, ensuring they can meet every demand spike without overspending or overstocking.
By combining accurate historical analysis with coordinated planning, multi-site operations can keep inventory in the right place at the right time — every time.
Article written by
Dan Koukol

Multi-location inventory made simple
Effortless tracking across every location, clear stock levels, smart reordering, and fast approvals.